Heatwave ’08

July 31st, 2008 by Larry

photo credit: Ross Martin Photography

Frozen treats don’t stand a chance during the summer months here in Hotlanta. Neither do my sneakers. I like to wear them sans socks, and you know how that goes. Luckily, we’ll have a few weeks of distractions from the heat starting next weekend on August 8th, 2008 with the start of the Summer Olympics in Beijing.

There’s a lot of significance and superstition behind the number 8 in Chinese culture, therefore the opening ceremony of the Olympics will take place at 8:08:08 pm on 8.8.08. To commemorate the event, Nike has a number of sportswear releases dropping in stores everywhere (including your favorite ATL spots) next week on the 8th.

My favorites are these Nike Dunk High Supremes that come in Blue, Black, Red, Yellow, Green, and White (colors of the Olympic Rings & background color) that are made entirely of quilted patent leather. Details include octagon shapes resembling the Olympic Rings on the tongue. The Dunk is one of Nike’s four footwear icons, the others being the Air Force 1, Air Max 90, & the Cortez so it’s nice to see them as part of the Olympic celebration. Keep an eye out for a full blown version of NikeSportswear.com that will feature more octagon related releases and information. I hear the site will be officially launching next Friday [8.8.08]. Tell your friends so they don’t feel left out.

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