Punch Out Trailer

October 5th, 2008 by Larry

Ok, so I wouldn’t normally post something like this, but I must say that Nintendo has “nailed it” as far as branding is concerned for their Wii-iteration of the infamous Punch Out game. Upon viewing this video, I nearly lost it. Seriously, they couldn’t have done a better job modernizing a classic. The characters, storyline, and even the theme song have tipped their hat at the original game (which used to bear Mike Tyson’s name) and have been carefully re-rendered to the glee of twenty-somethings worldwide.

Imagine how easily a bunch of suits in a boardroom could have found a reason to re-concept the whole game. I’m glad they didn’t. Sometimes you don’t need a bunch of d-bags telling you what to do. Sometimes it’s fine to follow the old adage, “If it ain’t broke, don’t fix it”. For Nintendo’s sake, it’s safe to say that this game will make a killing in 2009, as 80′s nostalgia should be enough to sell this game alone.

I wonder if the password, 007 373 5963, will do anything…

Category: Branding, Design, Video Comment: 1 Comment »

One Response

  1. +TUNDE+ Says:

    THEY GOT PUNCH OUT!!! I got to get a Wii

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