Los Angeles Dodgers Logo Tweaks

October 17th, 2011 by Larry

dodgers_logo_tweaks.jpg

I’m always amazed at my design students who walk up and jam out a logo in 30 minutes and call it done. That’s not possible to have a solid mark so quickly. There are brands that are still adjusting lines over the decades; as is the case with these new changes to the Los Angeles Dodgers’ primary logo.

The primary changes for 2012 are:

-the leading script into the ‘o’ of ‘Dodgers’, it’s there in 2010, it’s gone in 2012

-the ‘D’ in ‘Dodgers’ also had a slight change, specifically the curl in the 9-o’clock region of the logo, it’s much shorter in the 2012 edition

-the flight lines of the baseball have been corrected

What do you think? Do the new changes help? Do you even notice?

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