The San Antonio Spurs unveil a new alternate jersey that will be worn during the upcoming 2012-13 NBA season. The silver jerseys with black trim feature the Spurs iconic secondary logo prominently on the front. The alternate jerseys will debut at the home opener vs. the Oklahoma City Thunder on Nov. 1 and be worn during multiple home games throughout the season.
The new silver jersey attempts to go modern with the Spurs alternate logo awkwardly placed between the heart and the center of the chest, the number resting on the right breast and black and white vertical stripes along the side panel. The familiar Spurs primary logo is represented above the number on the back of the jersey and the accompanying shorts continue the black and white striped side panel and feature a “SA” monogram logo on the left leg.
I wish I could say that I love the bold decision to feature their secondary logo, but these designers did not fine tune the necessary and crucial placement of an already unbalanced logo. The size of the spur logo seems completely arbitrary and appears as if it was placed on the jersey via a pin-the-tail-on-the-donkey-like activity. Nudge that logo a few centimeters to the left and increase it’s size and I’m with it. If you’re going to make bold moves, you have to pay attention to details!