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Hines Ward Action Figure from The Dark Knight Rises

July 14th, 2012 by Larry

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Perhaps you’ve noticed that scene in The Dark Knight Rises trailer where Pittsburgh Steeler’s great, Hines Ward, runs through a football field as it collapses into itself, dressed as a member of the fictitious Gotham Rogues. The scene from the movie was filmed at Heinz Field in Pittsburgh last summer. In October, McFarlane Toys will release a special edition Hines Ward “Gotham Rogues” figure to commemorate this instance where a real-life athlete plays himself in the comic world of Batman. The figure is clad in the black-and-yellow Rogues garb from the movie, and even sports Ward’s real-life tattoo on his right arm.

If you’ve visited our studio, you’ve seen our collection of McFarlane sports figurines, and we can’t wait to add this one to the mix. Pre-order yours now at BigBadToyStore.com.

Check out a full view of the final sculpt after the jump. Read the rest of this entry »

Category: Film, Football, Pittsburgh, Toys Comments: 1 Comment »

Archives Posts

Atlanta Falcons New Era 2012 NFL Sideline Cap

June 26th, 2012 by Larry

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Introducing the football cap that the Atlanta Falcons will wear on the sidelines for the 2012 season. Today, New Era unveiled their first ever NFL On-Field cap collection. These caps will be worn by NFL players on the sidelines during regular season and posteseason games. The collection is available for purchase at New Era Flagship stores, neweracap.com, NFLShop.com and other retailers beginning July 12.

In April 2012, New Era became the exclusive and official headwear supplier for the National Football League (NFL) for all sideline, locker room, NFL Draft Day and Super Bowl caps as well as having rights for fan headwear worldwide.

“This collection is built for the hot days in September and the frigid evenings in December. For over 90 years, New Era has been providing athletes and fans with high quality products,” says Christopher H. Koch, CEO, New Era. “We’re thrilled to bring our first ever NFL On-Field collection with a unique combination of style, comfort and technology to the NFL sidelines.”

Sport performance is one of the center pillars of the New Era brand. The NFL On-Field Collection is infused with NE TECH properties that will keep both players and fans comfortable well into the off-season. DRYERA™ is specially treated fabric that repeals water whenever inclement weather sneaks up. Additionally, the collection has COOLERA™, a moisture management system that wicks away sweat and disperses it quickly.

The NFL Kickoff game on Wednesday, September 5, when the Super Bowl XLVI-champion New York Giants host the Dallas Cowboys, will mark the first time a 59FIFTY will appear on the sidelines at an NFL game. Throughout the season, knits, headbands and 59FIFTY Dog Ears, will headline the NFL Cold Weather Collection which will debut later into the season. When the temperature drops, this upcoming collection will keep players and fans warm.

Category: Atlanta, Caps, Football, Hats, NFL Comments: 2 Comments »

Archives Posts

Nike Football – Fast is Faster

April 26th, 2012 by Larry

Nike is the new official supplier for the NFL. Check out the commercial that will hit the airwaves tonight during the NFL draft!

Category: Football, Video Comments: No Comments »

Archives Posts

Win the New Era Atlanta Falcons 9Fifty 2012 NFL Draft Snapback

April 25th, 2012 by Larry

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We’re giving away the New Era Atlanta Falcons 9Fifty 2012 NFL Draft Snapback. To win one, just follow @WeAreTheProcess & @New_Era_Caps on Twitter and then tweet this:

Win the Atlanta Falcons 2012 NFL Draft Snapback! http://instagr.am/p/J2O4HBG13u/ 1) Follow @New_Era_Caps & @WeAreTheProcess. 2) RT this!

We’ll select a few winners this afternoon and reach out to you via Twitter for your mailing address. Simple as that! Bonus points are awarded to people that Like the We Are the Process Facebook Page!

Archives Posts

Atlanta Falcons Draft Collection by New Era

March 14th, 2012 by Larry

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This season, the official headwear of the NFL will finally be provided by New Era. As a cap wearer, this is an announcement I’ve been waiting my whole life for. Finally, I’ll be able to rock caps of my favorite football teams and they’ll fit like they’re supposed to!

This new partnership launches with the Draft Collection. Draft Collection speaks to the city and is a symbol of the moment a player and city become one. The famed 59FIFTY (fitted cap, center) will be worn by players on Draft Day. Agents, family and friends will wear 9FIFTY snapbacks (left) and 39THIRTY stretch fit caps (right).

All product is available for purchase at midnight on April 1 at New Era Flagship stores only. The Draft Collection will be available at all participating retailers and Neweracap.com on April 2.

Archives Posts

Nike Football Epic Transformation

January 30th, 2012 by Larry

With only one more NFL game to be played under the Reebok contract, the folks at Nike are preparing to make some exciting changes to the way teams look on the field. Get hyped up by Michael Irvin in this Nike Football Epic Transformation video.

Yesterday’s Pro Bowl in Hawaii marked the beginning of the Nike era with some new cleats and these awesome team logo gloves (photos after the jump). Read the rest of this entry »

Category: Design, Football, NFL Comments: 1 Comment »

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Oregon Ducks to Debut New Nike Pro Combat System at Rose Bowl

January 2nd, 2012 by Larry

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Nike will celebrate the Ducks’ return to the Rose Bowl with the debut of its latest Nike Pro Combat system of dress – the most advanced football uniform system ever assembled. Read more after the jump. Read the rest of this entry »

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Nike Sportswear City Destroyer Pack

December 8th, 2011 by Larry

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Since its introduction, the Nike Destroyer jacket has quickly become a coveted symbol of street smarts, discerning style and gritty individualism. Now, the connection between the Destroyer and classic Americana is even more definitive.

This holiday season, Nike Sportswear introduces five exclusive limited edition Destroyer jackets paying homage to the cities of Detroit, New Orleans, Miami, Philadelphia and Oakland. Along with city-specific imagery and community interaction, the City Destroyers celebrate the football stars that embody the spirit of those archetypical metropolises and their football tradition. The number 51, which is found on many of the different metropolitan-themed jackets, pays homage to the uniform worn by Nike co-founder Bill Bowerman when he played collegiate football.

There will only be 8 jackets available per city. Beginning today, both the Nike Sportswear stores in New York (21 Mercer) and Los Angeles (Montalbán) will have 8 of each jacket available.

See them all after the jump. Read the rest of this entry »

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Nike SPARQ Sensory Performance

November 27th, 2011 by Larry

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Last week, I experienced Nike’s new SPARQ Sensory Performance innovations in action. I have no doubt in my mind that this new approach to vision training in conjunction with all other aspects of physical training will give an edge to the athletes who utilize these advancements. What’s most interesting is that vision training can be used by athletes of all levels to increase focus, reaction times & anticipation in any sport. I could rattle off a list of athletes off the top of my head that could use vision training immediately: Ahem… Josh Hamilton… Ahem…

SPARQ Sensory Performance is a system of technologies, products and programs designed to assess, analyze and improve an athlete’s visual and sensory performance. It’s another step in Nike’s nearly 40-year legacy of delivering game-changing innovations to help athletes perform at their peak.

“Sensory training is at the cornerstone of how we can build better athletes,” said Paul Winsper, SPARQ Performance Director. “With SSP we’re able to integrate both sensory and physical training together. This performance philosophy has resonated with some of the top athletes, teams and clubs throughout the world.”

Read the rest of this entry »

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Yell-O Tailgatin’

November 19th, 2011 by Larry

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photo by Briana E. Heard

Photo from the Oregon vs. USC tailgate with my homies from the Nike Training media group. Thanks to Morgan, Brian, Brandan, Heidi, Lexie, Cindy, & Mario for setting me up with the experience! I’m having the best time.

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