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Pics & Vids From the Road

March 28th, 2011 by Larry

The past 2 weeks on the road have been very exhausting, yet super fun and rewarding. I had so much fun meeting new people and seeing their positive reactions to our efforts. Here are some photos and videos from our trip to New Orleans, Austin, & Charleston as well as some friends’ pics sent in via Twitter. Enjoy!
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We Are the Process Spring ’11 Lookbook – Behind the Scenes

March 7th, 2011 by Jorge

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We are the “Grind”, y’all! Georgios, Larry, and I having been working non-stop to deliver the next We Are the Process Collection. Like seasons past, we all gather (via iChat) and start throwing down ideas and directions for the upcoming line. Although the designs may be different, the goal is always the same: Design concept-driven clothes that we would love to wear. This season’s collection, ‘Join or Die’, looks way back to the designs and passions that powered the American Revolution, and the rebels that made America; and particularly what makes us the South!

With so many iconic designs this season, we felt the photography should be simple, and let the designs tell the story. Hence, the absence of color altogether. Like the punk photography of the 70′s and 80′s, we tried to recreate the raw emotion that helped spark a new era in rock and roll. The final photographs have attitude and a gritty quality that says, “You’re either with us, or against us in our campaign to unite The South!” Big thanks go out to Lindsey, Kendrick, and Jhesika for being real-as-hell in the photos. Check out the new ‘Join or Die’ Collection & lookbook shot by yours truly here.

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Jordan Spring/Summer 2011 Lookbook Features Chris Paul

January 13th, 2011 by Larry

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The new Jordan lookbook is available for your viewing pleasure, and it proudly features a day in the life of, Chris Paul. I love the photography in the lookbook, as well as JB’s decision to feature CP3 over some of the other “more likely suspects” in this case. Check it out here.

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Jordan CP3.IV Launch Event

December 20th, 2010 by Larry

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“Quick Can’t Be Caught”

Jordan Brand unveiled the latest signature sneaker for New Orleans Hornets guard, Chris Paul, coupled with a media event that allowed me to wear test the shoes in real basketball situations on Thursday, December 16th.

The CP3.IV is the fourth iteration of the CP line and it contains some impressive developments I haven’t seen in a Jordan line before. A majority of the upper contains minimal seams and is constructed of a lightweight mesh, leather, and synthetic. The technique used here reminds me of a previously developed technology in the Nike Hyperfuse, sneaker that debuted earlier this year and is worn by a large number of NBA players.

Our media group was taken to New Orleans arena where we met with Chris Paul and designer Jason Mayden to discuss the performance details and design influences in the sneaker. Mayden describes Chris Paul as “a motorcycle among cars” and the CP3.IV has a traditional herringbone pattern applied in a non-traditional way to enhance CP3′s ability to duck in and out of on-court traffic. The tread provides extra traction by wrapping along the big toe and up the inside of the shoe’s midsole to allow CP3 to make directional changes quicker than ever before.

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Category: Design, NBA, New Orleans, Sneakers Comments: 1 Comment »

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Bud’s Broiler – New Orleans

December 20th, 2010 by Larry

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If you find yourself in New Orleans and you’re craving food outside of the bland, tourist trap genre, I suggest going to one of the seven Bud’s Broiler locations. No, they aren’t on Bourbon Street next to the permanent Spring Break clubs, but it’s well worth the venture away from consuming mindlessly prepared food. I’m sorry, but another round fried alligator bites turdlets is going to cause me to slap someone. Bud’s Broiler has been around since 1952 and it’s reputation among locals speaks for itself. Make sure you ask for the smoked sauce as it compliments your burger, fries, and onion rings unlike ketchup ever will.

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Swamp Tour

December 20th, 2010 by Larry

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I spent the past few days in New Orleans with Jordan Brand. One of the activities they had planned for us was out-of-control! You’ll never believe who I met…
Find out after the jump. Read the rest of this entry »

Category: New Orleans Comments: No Comments »

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Black & Gold Bike Patrol – Superbowl Sunday

February 8th, 2010 by Larry

I had the privilege of riding with New Orlean’s own, Black & Gold Bike Patrol, on Superbowl Sunday. Although I’ll always be a fan of the boys from big D, I thoroughly enjoyed spreading joy throughout the city with the crew on this historical day. Check out this video of the Black & Gold Bike Patrol parading through one of the finer establishments in New Orleans, Galatoires, to the merriment of all their patrons. Good times!

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