So this week I decided to do something a little lighter considering last week was kind of gloomy. You might have read the title and thought to yourself, “Oh great, Ross is doing another post about himself. Awesome.” But thats where you’re wrong! This weeks photographer might have the same name as me but its not me! After some google searching I found Ross’ work and was kind of surprised that there was another photographer out there with the same name as me. But not only does he have the same name but he’s also based in the Pacific Northwest which is where I was born! Martin used to be a staff photographer for a newspaper in Oregon before changing his focus to fine art landscape photography and moving to Seattle. Martin uses a 4×5 camera to make his photographs which I have to applaud. 4×5 cameras are a totally different beast and to be able to use one to make landscape images like this is a hard thing to do. Either way its kind of cool to find someone else out there with the same name doing the same thing that you do!

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I wanted to show the process behind a recently completed a logo I did for Miami Light Project / Nike Filmmakers Bootcamp. It’s a 4 week summer camp where Miami youth get to learn vital skills necessary to filmmaking. I wanted to illustrate a continuous strip of film spelling out the initials for Filmmakers Bootcamp, while incorporating equal parts of both sponsor identities. I did this by incorporating Miami Light Project’s logotype (completely spelled out) and placing a simple Swoosh in the top right hand corner of the mark. It wasn’t necessary to write “Nike” as well, as we are all aware of the equity already associated with the Swoosh.

More sketches after the jump Read the rest of this entry »

Name:
Sumner DeMoura

Aka:  
My name is Sumner, How many of us do you know? That answers that…

Website:
www.zachwolfe.com/live peep my video edits on there or on www.snortthis.com.
I got my own shit thats about to leak out called Kinda Like A Immigrant, keep an eye out.

Where are you from?
I have been claimin’ Atlanta since 1992, when I came here as a child from
Mount Vernon, New York.

Who do you work for? 
I am Zach Wolfe’s right hand man, thats my form of income. I help everyone else out when possible with whatever is needed.

What are your Current Project(s)? 
Kinda Like A Immigrant is my big side project. Doing video editing for  Zach Wolfe and Dax with Zachwolfe.com/live and Snortthis.com. Writing a screenplay, so actors
like Cuba Gooding Jr. dont have to do movies like Daddy Day Camp, shit I need to change the channel.

Who would you love to work with?
I would love to work with Danny McBride any day, I want to work with growers in Humboldt County, Cali. I would love to learn how to blow glass with Tommy Chong, Nike that would be cool to work with, working with Obama would be badass like be one of his advisors, I would like to start a dog shelter with Michael Vick and DMX, and make a new TV show with Dave Chappelle, oh yeah and a movie with Martin Scorsese.

If you had to give all your sneakers away to charity except for one pair, which ones would you keep? 
They can have anything they want.

What’s on your iPod right now?
Here are some artist from my recently played, Gucci Mane, Barrington Levy, Big Boi, Big Tymers, Chip Tha Ripper, Phoenix, The Black Lips, Stacey Q (Two of Hearts is my Jam), Gorilla Zoe, Lil Wayne, Lynyrd Skynyrd, Mos Def, OJ Da Juiceman, Peter Tosh, Project Pat, Rick Ross, and Saigon.

What’s your Favorite ATL food?
Nuevo Laredo Best Mexican in Atlanta, Carvers you better get there early before all the lunch is gone, and my moms cooking if you have had it you know what I’m talking about…

What’s your Favorite ATL hangout?
Studio 900 but on Thursday and Friday your gonna catch me at El Bar Wasted Might Dont Make It.

What are your Pet Peeves?
People who say Im doing good, when it should be I’m doing well. People that just want and dont have anything to give back. Rain, yeah thats a big one I hate the rain.

Shout outs?
okay here we go Mom and Dad for doing it and birthing me ha, my sister, Sommer hope your having fun in Europe, Zach Wolfe, Dax, Les, Slugger, Shaun, Rob and Rosa Wonder, Phil, Cory, Ryan and the Streetlocal guys, Aaron and The Joneses, Larry and Georgios and the Process guys, Nene, Arash, A/C, Radar, Dan Hollister, Josh Meister, Jay Morel, Urban Medium, Sharon, Malik, Supreeme, Farshad Arshid and The Standard Fam, Shawn From Walters, Chris Black, HBO, Showtime, Apple, Swisher Sweet cigars, all the banging budz that are harvested all the time, Chelsea FC, and anyone that has ever gotten in the Wrangler and partied in the smoke.

If you haven’t heard of the Willie Isz, you will come this summer. Goodie Mob frontman and Dungeon Family member, Khujo Goodie, has joined forces with Jneiro Jarel to orchestrate their first album, “Georgiavania”. From what I’ve heard so far, the sound is reminiscent of classic goodie mob crunk with a futuristic hip-hop twist that Jneiro Jarel brings to the table. Can’t wait to hear the rest of the album that is due to release in June on Lex Records.

Download: Willie Isz - The Grussle

This is the first taste we get from Mikkey’s The Last Shall Be First EP (produced by Mr. Money Machine aka Don Cannon) and it’s a certified banger! Very appropriate for Memorial Day. It’ll be on heavy rotation in the Treehouse all summer long.

Download: Mikkey Halsted - Hello

Our Brooklyn buddy, Matt Welborn (aka Quantuum 7thousand), sent us this funny pic of himself liberally interpreting the meaning of “Experiment or Die” in his Experiment or Die tee somewhere in the NYC subway system. Thanks bud! Keep sending ‘em in.

If you missed out on SWARM: Atlanta Edition last Friday night, you won’t be any of these photos by Hadi. You can, however, see how much fun we had with our Charlotte friends!

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Despite it being Memorial Day Weekend, the scene at our studio was bustling with life on Saturday. EC resident photographer, Jorge Menes, was working on set for client, Megan Huntz Dresses. Jorge has worked with Megan on her lookbooks since the beginning of her line several years back. The shots always take my breath away, and I have no doubt that they’ll do the same this time around.

Keep an eye out for a post from Jorge in the coming weeks as he turns the imagery from this weekend into finished lookbook-worthy shots. If we’re lucky, he’ll walk us through the “process”.

Check out a few more behind-the-scenes photos by yours truly after the jump.
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Hollyweerd teams up with Grip Plyaz on a new track that reference’s life in Atlanta. This seems to be a winning formula for Grip, as we recently heard him crush the track on DJ Smile’s Atlanta Bitch.

Download: Hollyweerd feat. Grip Plyaz - She’s So ATL

This was filmed by the boys over at ZachWolfe.com during their recent photoshoot for Gucci Mane. Rob was DJ’ing the shoot with the “Kaossilator” (smallest/funniest beat machine ever). Go to RobWonderRadio.com to hear Rob’s monthly show, No Static at All. Props to Zach Wolfe, Sumner, and Dax for a hilarious video. Big things are coming from this crew. Zach’s even teaching a class at Portfolio Center, our old stomping grounds!