Cristo Disco, avid supporter of our brand, plays Thursday and Friday nights at El Bar. Go out and see him, just don’t request “Empire State of Mind” because he won’t play it.

Here’s a peek at something special we created in conjunction with our favorite supporters over the past year. Our first year has flown by and we’ve gotten to work with some amazing people. Thanks guys!

I’m particularly excited about this tee as it marks the first intensely-rendered, type-based graphic we’ve done for the PROCESS line. These tees will be available for one night only at our 1st Anniversary Throwdown at Graveyard Tavern. Peep the flyer after the jump. Read the rest of this entry »

We’ve teamed up with STANDARD to sponsor their yearly NCAA Basketball Bracket Pick ‘Em Contest. There will be 1st, 2nd, and 3rd place prizes for the people with the highest scoring bracket.

1st place will receive a pair of Sneakers from STANDARD, a Spring ‘10 PROCESS T-shirt and a PROCESS Fitted.

2nd place will receive a Spring ‘10 PROCESS T-shirt and scarf.

3rd place will receive a Spring ‘10 PROCESS T-shirt.

To enter, all you have to do is go to Yahoo and join the Standard group, Click Here! Remember you need to have a Yahoo username and password. So if you don’t, take 2 minutes and set one up. Our Group ID is: 29834 and our Password is: 1234. Be sure to allow others to see your email when you are setting up your team so we can contact the winners at the end. Don’t worry the Standard staff or Process crew winning. Should that happen, the prize will go down to the next highest scoring person. We’re just in this for bragging rights.

We’ve been puttin’ on Warpaint for Spring ‘10. Right now, you can pick up some of these ultra-glossy, skateboard-worthy preview stickers from Standard on Peachtree or with any of your online orders (while supplies last).

If you spot any of these around town, send us your pics. Maybe you’ll get something nice in return!

Fem-fATL.com writer, Jenifer Vandagriff (@jeniferv), sent us this pic of herself modeling her Process Bombera Scarf via Twitter.

She says, “u cant really tell but i went tube top with it”.

Yes, our uber-scarf is versatile and large enough to wear by itself. Available at WeAreTheProcess.com.

I’m not really sure what this is all about, but this framed photo was dropped off at Black Sheep in Charlotte on Friday. Was it for an art show, or a tribute to the Sheep and Process? It’s pretty cool either way…

Kanye West posted the Cyhi Da Prynce - Studda & I’m 100 video on his blog today… a little behind the curve this time, Kanye! ATL is strong. Start paying attention, sir.

Whenever the weather warms up, we’ll be releasing a new collection for Spring. We’ll also be celebrating our 1st Anniversary next month! Stay tuned for more details… If you want to get involved, hit us up at .

Check out Don Cannon rocking a Process Love & War shirt at 0:11. Shouts to Joe for the heads up!

Check out our interview in the current issue of Blu Magazine. We talk to them about our design process (no pun intended), future plans, and bear fights. You can pick it up all over Atlanta, or just read it online here.

1st Place - Alan Woodruff - TEXAS RANGER CHUCK NORRIS

Congrats to Alan Woodruff & his team, Texas Ranger Chuck Norris, for winning the First Annual We Are The Process Fantasy Football League. By defeating Ross Martin’s Duuuuuuuuval Destroyers 221 to 115, Alan earns bragging rights for the next year, and his name engraved on the base of our new trophy.

Thanks to Joe Martinez, we were able to gather our league winners for portraits as we awarded them with their trophies. Check them out after the jump. But first an announcement about next season:

Next year, the competition gets even more intense, as we’ll be adding new players, adding relegation league, and increasing the role of several player positions. We have plenty of time to discuss the details, but if you’re interested in joining our league next year, . Not everyone that played this year will be getting a bid to re-up for next season! Especially if you were the bro that:
1) traded Ronnie Brown for Plaxico Burress
2) traded Peyton Manning for an injured Michael Turner
3) started Seneca Wallace for 3 weeks straight

Ok, enough… on to the photos! Read the rest of this entry »

Everyone is a rapper or some kind of artist in Atlanta but some of them actually have talent. Def Jam’s newest artist, Cyhi Da Prynce is one of these artists. Check out these 2 videos: Studda & I’m 100. Studda was filmed in our favorite boutique/hangout spot, Standard. Keep your eye out in “I’m 100″ video for some Process gear.

The ladies of fashion blog, AsianCajuns.com, recently ran a feature story on mega scarves and used the PROCESS Bombera Street Scarf in their trend-setting examples. A fine write-up from 2 of Atlanta’s most prolific bloggers! Check out the article here.

Our friend, Marta Burleson from Armchair Media, just sent in these photos of her modeling our Bombera scarf in a few fun ways. Get yours here.

A few months back I received a phone call from Jonathan Beckles, a writer from a new digital magazine called Anatomy. He asked if I’d be willing to chat about our brand, PROCESS, and answer some questions he had about brands outside of NYC as well as the meaning behind some of our design elements. It was the first time I’ve conducted an entire interview over the phone. It was wild, but hopefully I didn’t say, “like” or “uh” too many times.

Head over to ForYourEnrichment.com to see a preview of the first issue of Anatomy.
Note: In order to see our story, you have to subscribe (for Free) via Email or RSS.

Our Bombera Street Scarf is now available in the PROCESS Online Boutique and in-town at Standard. Measuring 43″ x 43″ it’s versatile enough to cover your neck in various ways, whether it’s a wintery bike ride or a snooty-holiday party. See more details after the jump. Read the rest of this entry »

Begins today! Head over to WeAreTheProcess.com for limited time savings! We’ve never marked down the prices on our gear and we probably won’t do an event like this again for a very long time. Lots of colorways and sizes are available now, but they’ll go fast!

Thanks to everyone who came out and supported us at the Big Boi show last night. Here’s a pic of what our booth looked like over at the Gallery at King Plow. We had a blast and look forward to working with Gallery Group Atlanta in the future.

If you pick up a copy of Hoop Mag this month, you’ll notice our line, We Are The Process, featured twice in it’s clothing/fashion section. It’s worth the purchase for ATL’s #27 Zaza Pachulia’s hilarious “fashion police” comments as he rates the leagues best and worst dressers. Thanks to Hoop for puttin’ us on! It’s great to be recognized in a national publication. Check out the page scans after the jump. Read the rest of this entry »