A natural progression from the Hyperdunk family, the Hyperfuse utilizes a new technology to strengthen the breathable qualities of mesh. The upper of the shoe is all one piece and it’s construction consists of 1)A structural base layer 2)Mesh 3)Protective coating. Apparently this technique of creating the upper allows for more flexibility in design and colorways. So expect some wild things from the Hyperfuse in the coming months. The shoe is super lightweight, but more importantly, the look a-m-a-z-i-n-g with jeans on! I seriously cannot wait to score a pair of the yellows!
Wow! This commercial HAS to win awards this year! Very creative!
A few thoughts:
1) This commercial is airing during the World Cup, but Dodge isn’t an official Team USA sponsor, so there’s really no connection between the two. It’s relevance is because of it’s ability to drum-up feelings of patriotism at the right time. Great job at that.
2) This might be the first time that a car commercial actually makes me want to make that purchase.
3) I’m really bummed out that there’s not a microsite with downloadable wallpapers, videos, and interactive content.
This is totally photoshopped together, but it’s still hilarious. I HOPE the President was enjoying the game today. The final score between England v. USA was a 1 - 1 draw. As far as I’m concerned, the 1950 USA win still stands!
Our friend, Lauren Zelgewicz, sent this pic and message to us from her recent vacation. Thanks for the support homegirl!
“I just wanted to send you fly guyz this shout out and this picture!! I just returned home from Mexico and the locals absolutely loved my “Sugar Skull” Nokahoma shirt. It seems like every time I turned around, I would hear, ‘Blanca, donde usted esa camisa?’ ‘Necesitamos ésos en México!’”
Today I had the opportunity to spend the afternoon with EC’s “everything guy” in NY, Ted Ullrich. It was great to catch-up, eat at his favorite sandwich shop, talk about upcoming projects, and catch a World Cup game. Good times TU, we’ll do it again soon.
Following a recent trend in hybrid releases, Nike introduces the Air Force Foamposite; blending a classic basketball icon (the AF1) with arguably the greatest sneaker of the 90’s (Penny Hardaway’s Foamposite). Check out an alternate angle after the jump. Read the rest of this entry »
This summer, Nike Inc. will be featuring their 3 basketball brands (Nike, Jordan, and Converse) in the first ever World Basketball Festival taking place in New York City. The festival will be taking international basketball talent and placing it in situations that are iconic to the game. Locations such as Times Square, Rucker Park, and Madison Square Garden will be host to Team USA, China, Brazil, Puerto Rico, and France. This is something that basketball fans across the globe will be paying attention to. I’m not sure how the ticketing situation is working out just yet, but I’ll follow-up as soon as I hear anything.
August 12 - Times Square
Members of Team USA will be featured on an open-air court and a performance by a surprise musical act
August 13 & 14 - Rucker Park
Open-air practices and scrimmages by National Teams from Brazil and Puerto Rico, and training by France, mixed with performances by top international music acts, in addition to a grassroots youth tournament serving as the championships for some of New York’s top summer basketball leagues. Fans will also be invited to participate in clinics here designed to improve training and basketball skills.
August 15 - Madison Square Garden
Double-header featuring the United States taking on France (1 p.m. EDT) and China meeting Puerto Rico (3:30 p.m. EDT)
I had the opportunity to spend a few seconds with one of my favorite basketball players today. He answered some questions I had about the playoff atmosphere in Oklahoma City and I spoke to him about the championship that we won together as owner and player for the Dirty South Octopi Fantasy Basketball Team. He was pumped! In all seriousness, he’s a great dude. His humbleness on and off the court sets and example for all of us.
Today I visited Nike Sportswear’s 21 Mercer location in New York for a 1-on-1 session to create a custom pair of Air Force 1’s via their Bespoke program. Here’s a small teaser of what went down. More to come later…
