On “Hard To Quit The Rhyme” ATL stalwarts, 4-Ize and Señor Kaos, come together to let the world know Hip Hop is something they live. Produced by ATL’s own Floyd The Locsmif, the record also features guest vocals by Grammy nominated ATL soul singer Anthony David. Hard To Quit The Rhyme has already been featured on AllHipHop.com as the “Heater Of The Day” now with the Black Box ATL directed video Ultra Beast plan to show the world that the real Hip Hop scene in Atlanta is ready to come above ground.

Be on the lookout for the 4-Ize and Señor Kaos Are Ultra Beast project sometime in 2012. The album is set to feature some of the best Beast in Hip Hop.

Video after the jump. Read the rest of this entry »

To coincide with the We Are the Process summer drop that should be hitting store shelves this week, we wanted to commemorate our relationship with Atlanta boutique, Standard, with this special edition Nokahoma tee. The store has had our backs since day one and we couldn’t be more grateful for that. Standard’s owner, Farshad Arshid, handpicked the navy (his favorite color) and light blue colorway for this limited run of tees that will be available only at Standard’s Lenox Square location. Tees will go on sale at noon on Thursday, July 21st. Georgios and myself will be hanging out all day with our “Conquest” bike in-tow. Come see us!

Details soon…

Then I heard one of the four living creatures say in a voice like thunder, “Come and see!”—Revelation 6:1

The white horse is almost here…

Bart Sasso from Esperanza of team Esperanza x The Process

The ATL Bocce league is back with the beginning of it’s summer league. You can find team Esperanza x The Process slangin’ the rock at Piedmont Park on Monday nights at 6:30pm. As you can see, we’re serious about our bocce ball. We’re sitting at the top of the charts at 2-0!

“I looked, and there before me was a white horse! Its rider held a bow, and he was given a crown, and he rode out as a conqueror bent on conquest.” —Revelation 6:2

Stay tuned, y’all!

Recently, our team completed the layout and design for Dope Boy Anthems, the newest mixtape from two of our favorite DJ’s in Atlanta, Speakerfoxxx & J$ol. Speakerfoxxx explains, “My debut mixtape I did with J$oL and hosted by Grip Plyaz features some of the anthems that I grew up to including artists like Lil Will, Yo Gotti, Bun B, Fabo, Scrappy and more. This set of songs defined an era for me growing up in Atlanta that not only pushed me to pursue DJing but also influenced me to be who I am today.”

You can download the mixtape below (or in the right sidebar of this site). For those who enjoy hard copies of music, we’ll be sending out autographed copies of Dope Boy Anthems with every order placed in the We Are the Process online store while supplies last. Thanks to Speakerfoxxx for the signatures!

Download: Speakerfoxxx & J$ol - Dope Boy Anthems (via Mediafire)

The keystone piece of our recent collaboration with Austin’s Nice Kicks is The Southern Series graphic tee that celebrates a face off between Nice Kicks vs. We Are the Process fictional baseball teams.

There were two colorways of this tee produced in March; a navy tee matches Nice Kicks team gear & a black tee matches almost every article We Are the Process has released as a brand. We have been selfishly & reluctantly hanging onto our stock of this tee for no reason other than the fact that we really enjoyed the experience to work with Nice Kicks, causing us to want to hang on to that memory. How 4th grade of us, right?

We’re finally ready to let go of our beloved tees, just as baseball season is approaching it’s midway point. Score your own Nice Kicks vs. We Are the Process “The Southern Series” tee in our online store before we change our minds!

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We’ve joined forces with our friends at Esperanza to play in ATL Bocce’s Spring 2011 League that plays in Piedmont Park every Tuesday night. Last night, we had our second match and upheld our undefeated record. Everything began as a casual afternoon of drinking beer in the park but it got increasingly competitive as dusk set upon the city. I can’t wait to get back out there next week, as long as the Atlanta Hawks playoff games don’t get in the way!

Thanks to everyone that came out to the Nice Kicks shop to celebrate the release of the Nice Kicks vs. We Are the Process “Southern Series” collection. It was great to meet all the people that have been following us on Twitter, and it’s always fun to share our story of Southern pride! More photos of the event are after the jump and at NiceKicks.com. Read the rest of this entry »